It’s a 20-minute questionnaire designed to help us deeply understand your startup. You'll answer questions about your values, your vision, your “why”, and what makes your business unique. This insight allows us to build a strategy that truly represents your brand — not just your product.

We create around 4 posts per week, including carousels and Reels. You’ll receive custom content pillars, 10+ content ideas, and examples of posts or videos. We also define your Brandtone and Brandvoice to ensure everything sounds and feels like you. Depending on your brand, we may also support video editing — and we’ll help you organize your content creation process (shooting, scripting, publishing). We create a strategy for Instagram and LinkedIn.

The Business Strategy Book is a 3-month plan outlining brand and social media strategy, including brand assessment and clear objectives, content pillars with 10 custom video ideas, platform-specific strategies for LinkedIn and Instagram, a recommended posting calendar and frequency, content creation workflow tips, recommended tools for design, automation, and analytics, key performance metrics, and essential brand elements focused on consistency and engagement.

Business Brand focuses on your startup as a company. Personal Brand highlights you as the founder — your voice, your story, and your leadership. Both matter. Even if you choose Business only, we’ll still ask you personal questions to make your brand more human and relatable.

Absolutely. Nothing is “one-size-fits-all.” Your strategy will be tailored based on your business stage, your industry, your resources, and how fast you want to grow. This is why we recommend starting with a discovery call, so we can understand what fits you best.